Why did Dragon Knight Empire stop serving? Revealing the operational logic behind the game and player response
In recent years, competition in the mobile game market has been fierce, and many once-popular games have announced their discontinuation due to various reasons. Recently, the announcement of the suspension of the service of "Dragon Knight Empire" has triggered heated discussions among players. This article will analyze the reasons for the discontinuation of "Dragon Knight Empire" based on hot topics and hot content on the Internet in the past 10 days, and attach relevant data and player feedback.
1. “Dragon Knight Empire” service suspension announcement and timeline
| time | event |
|---|---|
| November 1, 2023 | The official announcement announced that the game will shut down its servers on December 31, 2023. |
| November 2, 2023 | A heated discussion broke out in the player community, and the topic #龙 Cavalry Empire to Stop Server# became a hot search on Weibo. |
| November 5, 2023 | The official responded to players’ questions, saying that the suspension of services was “based on operational strategy adjustments.” |
2. Analysis of reasons for discontinuation of service
According to player feedback and industry analysis, the suspension of "Dragon Knight Empire" may involve the following reasons:
1.revenue decline: There are fewer paying players in the later stages of the game, and revenue cannot cover operating costs.
2.player churn: New content updates are slow, resulting in a decline in the number of active users.
3.market competition: Similar games (such as "Lords Mobile" and "Awakening of Kingdoms") seize market share.
| Data indicators | Q4 2022 | Q3 2023 | Range of change |
|---|---|---|---|
| Monthly active users (MAU) | 1.2 million | 450,000 | -62.5% |
| average monthly income | 8 million yuan | 3 million yuan | -62.5% |
3. Player feedback and emotion analysis
Judging from discussions on social platforms and game forums, player emotions are mainly divided into the following categories:
1.Regret and reluctance: Many old players expressed regret that the game was discontinued and recalled the classic gameplay in the game.
2.Anger and doubt: Some top-up players believe that the official did not notify them in advance and demand refunds or compensation.
3.Treat rationally: A few players understand the operator’s decision and believe that the suspension of the service is the result of natural elimination in the market.
| platform | Volume of discussions (last 10 days) | main emotion |
|---|---|---|
| 12,000+ | regret, anger | |
| TapTap | 3,500+ | rational discussion |
| Baidu Tieba | 5,800+ | Nostalgia, questioning |
4. Industry perspective: Common reasons for mobile game suspension
The suspension of the service of "Dragon Knight Empire" is not an exception. In recent years, many mobile games have announced their suspension due to the following reasons:
1.end of life: The average lifespan of mobile games is 2-3 years, and some games have been eliminated due to outdated gameplay.
2.Copyright issues: The game cannot continue to operate due to IP authorization expiration or cooperation disputes.
3.Technical bottleneck: Old engines cannot adapt to new devices or systems, and development costs are too high.
5. Suggestions for players
1.Handle account assets in a timely manner: Contact customer service for refund or data migration policies.
2.Looking for alternative games: You can try similar SLG games, such as "The Coast of the Land" and "Three Kingdoms·Strategy Edition".
3.Rational consumption: When choosing games in the future, give priority to products with stable operations and good reputations.
Conclusion
The suspension of "Dragon Knight Empire" is a microcosm of the mobile game industry. Both players and manufacturers should draw lessons from this: players need to invest time and money rationally, while manufacturers need to focus on long-term content updates and community maintenance. Only in this way can the life cycle of the game be extended and a win-win situation achieved.
check the details
check the details
en
